Best Practices in Business Communication

Sponsored by The Webb Foundation

A unique, definitive practical strategic planning guide for people involved in corporate, educational and governmental communications media. Dynamic Media in Transition is a comprehensive reference and resource to which media professionals can turn for insights and guidance on adding value to the services they provide.

Industry veterans Austin Faccone and Richard Van Deusen, through surveys, extensive research and case studies present an in-depth look at the business communications media industry. This book provides the most comprehensive report ever published on budgets, staffing, productivity and best practices. It analyzes trends and, for the first time provides detailed information on how media, from print, through 16MM film to DVD is produced and used and at what cost. Special sections deal with the impact of technology, media asset management and organizational structures, among other topics.

The author's New Media Services models define the critical success factors required for in-house departments and production companies to stay on the leading edge of this rapidly evolving industry. This is the must-read report corporate, government and educational media managers and production companies have been seeking for a long time.

"It's required reading for all managers and executives in the business communications industry."
Charles E. Cogar, Manager, AV Communications, Mutual of Omaha

"The information in this report can be found nowhere else ... critically important to all corporate communication decision makers."
Joseph A. Maiella, Sr. Vice President, CrewStar, Inc.,
former President, the Webb Foundation

"It's essential reading for any serious player in the media services industry ... makes it possible to understand trends within the corporate communications media services marketplace."
Nils Huehnergarth, President, Static & Motion Productions, Inc.

"For the first time the academic community has a resource to help define the field of corporate communications."
David H. Ostroff, Professor of Journalism and Communications, University of Florida

While the recent recession and the tragic events of September 11th have had significant impact on business, the best practices and organizational concepts outlined in this book remain constant. They provide a plausible roadmap to recovery.

Priced at $45 plus shipping and handling

Now available directly from Media Strategies. Inc.

E-mail us:  revand@media-strategies.com or call 973.543.6695 to place an order. We will invoice you.

Overnight delivery is available.

CLICK HERE TO SEE THE TABLE OF CONTENTS

CLICK HERE TO SEE AN EXECUTIVE SUMMARY (PDF)

PDF files require the Adobe® Acrobat® Reader®.  Click here to download this free software program.

 

 

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